Prospecting Intelligence
Priority Targets — UK Market
Who closes fast. Who to avoid. Built from UK market research 2025–2026 — 8,500+ agencies, £20.4bn market.
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Key insight: 50%+ of UK agency founders say new business is their #1 challenge. Flux Conseil pricing is 2-5x below market rate. The conditions are right — what matters is who you call first and how you position it.
🥇 Tier 1 — Closes Fastest · Call First
Small Creative & Branding Studios · 2–10 staff · London
💡 Ce que contient cet espace dans votre Cockpit
A prioritised targeting tier — which prospects to call first, which to warm up on LinkedIn before calling, and which to deprioritise entirely, so your team spends energy where it converts.
🥈 Tier 2 — Strong Close · High Value
Web Design & Development Studios · 3–12 staff
💡 Ce que contient cet espace dans votre Cockpit
A prioritised targeting tier — which prospects to call first, which to warm up on LinkedIn before calling, and which to deprioritise entirely, so your team spends energy where it converts.
🥉 Tier 3 — Needs Warming · LinkedIn First
Social Media & Content Agencies · 2–8 staff
💡 Ce que contient cet espace dans votre Cockpit
A prioritised targeting tier — which prospects to call first, which to warm up on LinkedIn before calling, and which to deprioritise entirely, so your team spends energy where it converts.
❌ Avoid — Time Wasters
💡 Ce que contient cet espace dans votre Cockpit
A prioritised targeting tier — which prospects to call first, which to warm up on LinkedIn before calling, and which to deprioritise entirely, so your team spends energy where it converts.
📋 Daily Targeting Plan
💡 Ce que contient cet espace dans votre Cockpit
A daily call quota and KPI target broken down by tier — so every rep knows exactly what a good day looks like before they pick up the phone.
Prospecting
Cold Calling — UK Edition
Native UK scripts by sector. Direct, calm, no-nonsense. Built for London SMEs. Objective: under 3 minutes.
Call timer — target under 3 min 🇬🇧
00:00
UK rule: if you go over 3 min
without a meeting — reframe immediately
without a meeting — reframe immediately
🎨
Agency profile: Creative/branding founder, 2–10 staff, Shoreditch/Soho/Hackney. Decision maker is usually the founder. Answers calls 9–11am. Never pitch the product — pitch the problem.
📞 Main Script — Creative Agency
💡 Ce que contient cet espace dans votre Cockpit
A tested cold-call script built specifically for Creative Agency — opening line, qualifying questions, and objection handling baked in from the first sentence.
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Web studio profile: Founder who started as freelancer, hired 1–2 developers. Competitive pressure on pricing. Wants retainers, doesn't know how to get them. Responds to ROI arguments and tangible deliverables.
📞 Main Script — Web Studios
💡 Ce que contient cet espace dans votre Cockpit
A tested cold-call script built specifically for Web Studios — opening line, qualifying questions, and objection handling baked in from the first sentence.
⚠️
Trades profile: Plumbers, electricians, builders, roofers in London. Often mid-job when you call — keep it very short. Relies on word-of-mouth. No website, no pipeline. Best calling window: before 8am or after 4pm.
📞 Main Script — Trades & Construction
💡 Ce que contient cet espace dans votre Cockpit
A tested cold-call script built specifically for Trades & Construction — opening line, qualifying questions, and objection handling baked in from the first sentence.
✅
Consultant profile: Independent consultant, business coach, HR advisor, marketing freelancer. Ex-corporate gone solo. Expert in their field, no commercial methodology. Best targets: 6–18 months into going solo. High receptivity.
📞 Main Script — Freelance Consultants
💡 Ce que contient cet espace dans votre Cockpit
A tested cold-call script built specifically for Freelance Consultants — opening line, qualifying questions, and objection handling baked in from the first sentence.
🚀
Startup profile: Tech founders, Seed to Pre-Series A. Silicon Roundabout (Old Street), Canary Wharf. Technical founder who has never sold. Strong product, no commercial structure. Budget available, urgency is high.
📞 Main Script — Tech Startups
💡 Ce que contient cet espace dans votre Cockpit
A tested cold-call script built specifically for Tech Startups — opening line, qualifying questions, and objection handling baked in from the first sentence.
❌
Never say in the UK: "I have an incredible opportunity for you" / "This will change your life" / "I'm calling because I want to help you succeed." UK buyers find this aggressive and insincere. Be direct, calm, specific — and always frame as a question, not a pitch.
Prospecting
30 UK Objections — With Responses
Every objection you will hear in London. Search or filter by category. UK Golden Rule: never argue — ask a question instead.
💡 Ce que contient cet espace dans votre Cockpit
In your fully customised Cockpit, this space contains ready-to-use operational content for Objections — With Responses — written, field-tested, and immediately usable by your sales team.
Prospecting
LinkedIn UK — Outreach System
5-message sequence from connection to booked call. Natural, non-pushy, genuinely British. Zero pitch before Day 22.
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UK LinkedIn reality: London professionals receive dozens of pitches per week. What gets replies: specific, low-pressure, shows you actually looked at their profile. Never pitch in the connection request. Build rapport first. Always.
💼 5-Message Sequence — Full System
💡 Ce que contient cet espace dans votre Cockpit
A complete LinkedIn outreach sequence — first touch, follow-up, meeting ask — ready to copy, personalise, and send in under a minute.
Profile Tips — Optimise Before You Outreach
💡 Ce que contient cet espace dans votre Cockpit
A quick checklist to optimise a LinkedIn profile before outreach begins, so cold messages land with credibility instead of getting ignored.
Prospecting
Lead Sources — Where to Find UK Prospects
Free and targeted. The fastest routes to decision-makers in London agencies, trades, and SMEs.
🏢 For Agencies & Creative StudiosHighest ROI
💡 Ce que contient cet espace dans votre Cockpit
Segment-specific messaging adjustments — the language, pain points, and hooks that resonate with this exact audience.
🔧 For Trades & Construction
💡 Ce que contient cet espace dans votre Cockpit
Segment-specific messaging adjustments — the language, pain points, and hooks that resonate with this exact audience.
💼 For Consultants & Coaches
💡 Ce que contient cet espace dans votre Cockpit
Segment-specific messaging adjustments — the language, pain points, and hooks that resonate with this exact audience.
✅
Daily lead sourcing routine: 30 minutes every morning before your first call. Find 20 new contacts the night before. Never start a calling session without a list — searching during calling kills momentum and wastes your best hours.
Sales & Closing
Pitch & Networking
Five formats for five situations. From a lift to a boardroom.
Elevator Pitch — 30 seconds
💡 Ce que contient cet espace dans votre Cockpit
A 30-second pitch ready to use at an event, a networking night, or a lift — sharp, memorable, and built to spark curiosity.
Networking Pitch — 2 minutes
💡 Ce que contient cet espace dans votre Cockpit
A 2-minute pitch calibrated for networking events — developed enough to create real interest, short enough to never lose the room.
✅
UK Networking Rule: Ask questions first. Be genuinely curious. Give before you take. Leave with a specific follow-up agreed — not just a business card. The best networkers in London are the best listeners.
Referral Ask — How to Get Introductions
💡 Ce que contient cet espace dans votre Cockpit
The exact script for asking a happy client for an introduction — when to ask, how to phrase it, and how to turn satisfaction into pipeline.
5-Point Commercial Argument
💡 Ce que contient cet espace dans votre Cockpit
The full sales argument connecting the prospect's pain points to the concrete benefits of the relevant offer — the key points, in the order that works, with exact phrasing. No more reinventing the pitch on every call.
Face-to-Face Close — End of Discovery Meeting
💡 Ce que contient cet espace dans votre Cockpit
The closing method to use right after a face-to-face discovery meeting — how to carry the momentum through to a decision.
Sales & Closing
The PACE Method — Objection Handling
The 4-step framework for handling any objection in the UK. Never argue. Never push. Always ask.
⚡ PACE — The UK Objection Framework
💡 Ce que contient cet espace dans votre Cockpit
Real objections specific to The UK Objection Framework, each with a tested response ready to use — so no rep is ever caught off guard.
PACE in Action — Live Examples
💡 Ce que contient cet espace dans votre Cockpit
Real worked examples of the PACE framework applied to the two most common UK objections — price and 'let me think about it'.
Sales & Closing
Closing — Full System
12 techniques, buying signals, silence, after the no, fatal errors. UK-calibrated.
UK Closing Reality: Hard closing kills deals in the UK. British buyers need to feel they made the decision themselves. Your job is to remove obstacles and make saying yes the logical next step — not to push. Pressure creates resistance. Logic creates decisions.
💡 Ce que contient cet espace dans votre Cockpit
In your fully customised Cockpit, this space contains ready-to-use operational content for Closing — 12 Techniques — written, field-tested, and immediately usable by your sales team.
Verbal Buying Signals — What They Say
💡 Ce que contient cet espace dans votre Cockpit
What a prospect actually says, word for word, when they're talking themselves into buying — so reps know exactly when to move to close.
Managing Silence — The Most Underused Weapon
💡 Ce que contient cet espace dans votre Cockpit
Why silence is the most underused closing tool — and how to use it right after naming a price, instead of filling the gap out of nerves.
After the No — How to Keep the Door Open
💡 Ce que contient cet espace dans votre Cockpit
How to respond to a decline without sounding pushy — phrasing that keeps the door open instead of closing it for good.
Fatal Errors — What Kills UK Deals
💡 Ce que contient cet espace dans votre Cockpit
The most common closing mistakes that kill deals that were already half-won — spot them before they cost you a sale.
Sales & Closing
Price Reveal — Closing RDV
Use at the end of a discovery meeting. 4 steps. Each one needs confirmation before moving to the next.
Closing RDV Script — Post-DiscoveryUse at the end of a 30-min discovery call
💡 Ce que contient cet espace dans votre Cockpit
The exact script to use at the end of a discovery call to turn interest into a signature — step by step, with the pauses that let the prospect confirm for themselves.
⚡ Price Generator — Fill and Script Auto-Updates
Client Name
Offer
Script to say
Select an offer above
Payment Options — UK
💡 Ce que contient cet espace dans votre Cockpit
A clear breakdown of payment and deposit options per offer, ready to present without hesitation when a prospect asks.
Sales & Closing
Discovery RDV — Question Framework
3 phases, 12 questions, 30 minutes. Listen 70%, talk 30%. Never rush to the solution.
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UK Discovery Rule: The British client opens up when they feel heard — not when they feel pitched at. Ask, listen, reflect back. The best discovery meetings feel like a good conversation, not an interrogation or a sales presentation.
Phase 1 — Context (5 mins)
💡 Ce que contient cet espace dans votre Cockpit
A structured phase of the discovery call — the exact questions to ask and what to listen for, so nothing important gets missed.
Phase 2 — Pain (15 mins)
💡 Ce que contient cet espace dans votre Cockpit
A structured phase of the discovery call — the exact questions to ask and what to listen for, so nothing important gets missed.
Phase 3 — Ambition (10 mins)
💡 Ce que contient cet espace dans votre Cockpit
A structured phase of the discovery call — the exact questions to ask and what to listen for, so nothing important gets missed.
Flux Conseil Offers
Consulting Offers — UK
3 offers. Identical structure for each: price card, argumentaire, use cases, opening script, specific objections.
💎
Consulting · Advisory · Strategy
Flux Conseil Consulting — UK Pricing
Market benchmarks: diagnostics £3k–£25k · advisory retainers £2k–£6k/month · Flux Conseil = 2–5x below market
Offer 1 — Entry Point
Audit Flash
£390
✓ Full commercial diagnostic
✓ 3 priority growth blockers identified
✓ Immediate 30-day action plan
✓ Structured PDF report delivered
✓ 30-min debrief session included
✓ 3 priority growth blockers identified
✓ Immediate 30-day action plan
✓ Structured PDF report delivered
✓ 30-min debrief session included
Delivery
48h
Deposit 30%
£117
Ease of selling
8 / 10 ⭐⭐⭐⭐
Entry door · Low risk · Fast close
IDEAL CLIENT PROFILE
Prospect who sees value but hesitates on £990 · Agency founder who wants proof before committing · Client who has been burned by consultants before
Argumentaire
💡 Ce que contient cet espace dans votre Cockpit
The full sales argument connecting the prospect's pain points to the concrete benefits of the relevant offer — the key points, in the order that works, with exact phrasing. No more reinventing the pitch on every call.
Use Cases — Who and When?
💡 Ce que contient cet espace dans votre Cockpit
The ideal customer profile for Who and When? — what context to pitch it in, what type of business, and the signals that tell you it's the right moment.
Opening Script — Audit Flash
💡 Ce que contient cet espace dans votre Cockpit
A cold-opening script calibrated for Audit Flash — the hook that grabs attention in the first 10 seconds, the transition into qualifying the need, and the follow-up lines if the prospect hesitates. Your reps stop improvising on the phone.
Specific Objections — Audit Flash
💡 Ce que contient cet espace dans votre Cockpit
Real objections specific to Audit Flash, each with a tested response ready to use — so no rep is ever caught off guard.
Flux Conseil Offers
Digital Offers — UK
4 digital packages. Same structure as consulting: price card, argumentaire, use cases, script, specific objections.
🌐
Digital · Web · Content
Flux Conseil Digital — UK Range
Market: landing pages £800–£1,500 · websites £2,500–£5,000 · full pack £4,000–£8,000 · Flux Conseil = 2–3x below market
Digital Offer 1
Conversion Landing Page
£590
✓ 1 high-converting single page
✓ Copy written by Flux Conseil
✓ Calendly integration
✓ Lead capture form
✓ Mobile responsive
✓ Delivered in 5 days
✓ Copy written by Flux Conseil
✓ Calendly integration
✓ Lead capture form
✓ Mobile responsive
✓ Delivered in 5 days
Delivery
5 days
Deposit 30%
£177
Ease of selling
9 / 10 ⭐⭐⭐⭐⭐
Fastest close · Tangible · Immediate ROI
IDEAL CLIENT PROFILE
Tradesperson with no online presence · Consultant launching a new service · Agency who needs a dedicated page for one specific offer
Argumentaire
💡 Ce que contient cet espace dans votre Cockpit
The full sales argument connecting the prospect's pain points to the concrete benefits of the relevant offer — the key points, in the order that works, with exact phrasing. No more reinventing the pitch on every call.
Use Cases — Who and When?
💡 Ce que contient cet espace dans votre Cockpit
The ideal customer profile for Who and When? — what context to pitch it in, what type of business, and the signals that tell you it's the right moment.
Opening Script — Landing Page
💡 Ce que contient cet espace dans votre Cockpit
A cold-opening script calibrated for Landing Page — the hook that grabs attention in the first 10 seconds, the transition into qualifying the need, and the follow-up lines if the prospect hesitates. Your reps stop improvising on the phone.
Specific Objections — Landing Page
💡 Ce que contient cet espace dans votre Cockpit
Real objections specific to Landing Page, each with a tested response ready to use — so no rep is ever caught off guard.
Flux Conseil Offers
Selling Digital — UK Market
The arguments, sequences, and combinations that work for selling digital to UK SMEs.
The Core Digital Argument — UK
💡 Ce que contient cet espace dans votre Cockpit
The master argument connecting a business's digital gaps to concrete lost revenue — the number that makes the case for you.
Optimal Selling Sequence
💡 Ce que contient cet espace dans votre Cockpit
The full selling sequence for the digital range, step by step, calibrated to move a prospect from curious to signed without ever feeling rushed.
Winning Combinations — Maximise the Deal Value
💡 Ce que contient cet espace dans votre Cockpit
The offer combinations that maximise average deal value — when and how to suggest an upsell that genuinely helps the client, not just the margin.
Flux Conseil Offers
Cockpit Commercial System
The complete commercial operating system deployed in their business. Scripts, CRM, AI — all built and trained.
⚙️
Cockpit · System · Infrastructure
Flux Conseil Cockpit — Commercial OS
Build their commercial infrastructure in 1–3 weeks. Deployed. Trained. Running. Market: custom commercial systems £5k–£20k+
Cockpit 1 — Solo Operator
Cockpit Solo
£1,490
✓ Custom commercial arsenal built
✓ Sector-specific scripts
✓ Deployed on their hosting
✓ 1-hour training session
✓ 30-day support included
✓ Sector-specific scripts
✓ Deployed on their hosting
✓ 1-hour training session
✓ 30-day support included
Delivery
1 week
Deposit 30%
£447
Ease of selling
6 / 10 ⭐⭐⭐
Strong when shown live · Demo closes it
IDEAL CLIENT PROFILE
Solo operator making 15+ calls/day · Agency founder who wants a ready-to-use commercial system · Consultant who needs scripts and process in one place
Argumentaire
💡 Ce que contient cet espace dans votre Cockpit
The full sales argument connecting the prospect's pain points to the concrete benefits of the relevant offer — the key points, in the order that works, with exact phrasing. No more reinventing the pitch on every call.
Use Cases — Who and When?
💡 Ce que contient cet espace dans votre Cockpit
The ideal customer profile for Who and When? — what context to pitch it in, what type of business, and the signals that tell you it's the right moment.
Opening Script — Cockpit Solo
💡 Ce que contient cet espace dans votre Cockpit
A cold-opening script calibrated for Cockpit Solo — the hook that grabs attention in the first 10 seconds, the transition into qualifying the need, and the follow-up lines if the prospect hesitates. Your reps stop improvising on the phone.
Specific Objections — Cockpit Solo
💡 Ce que contient cet espace dans votre Cockpit
Real objections specific to Cockpit Solo, each with a tested response ready to use — so no rep is ever caught off guard.
Organisation
Day Plan — UK Commercial
Optimised for London prospecting. KPI targets editable. Click Edit to personalise.
Calls target
20
min 15 to be on track
Meetings target
2
1 per 10 calls average
LinkedIn DMs
5
Tier 3 warm-up daily
Follow-ups
10
Never let leads go cold
Changes auto-saved in your browser
8:00 AM
Morning review
Check CRM — open deals, follow-ups due today. Review overnight LinkedIn replies.
8:30 AM
LinkedIn activity
Send 5 connection requests. Reply to messages. Comment on 3 posts from target prospects.
9:00 AM
Cold call block 1 — Agencies
10 calls. Creative agency founders — answer calls 9–11am. Use Tier 1 scripts.
10:30 AM
Cold call block 2 — Web Studios
5 calls. Web design studios. Use irony hook: "when did your website last bring you a client?"
11:30 AM
Follow-up emails & messages
Send follow-ups from yesterday's calls. LinkedIn DMs to warm leads. Max 10 — quality over quantity.
12:00 PM
Lunch break
Step away completely. Rest. Your energy shows on the call — never prospect through lunch.
1:00 PM
Discovery calls & meetings
Book all meetings 1–3pm. Use discovery framework. Always end with a clear next step confirmed.
3:00 PM
Cold call block 3 — Trades
Tradespeople finish site work around 3pm — best window for them. 5+ calls. Keep scripts under 2 minutes.
4:30 PM
CRM update
Log all calls with notes. Move deals forward. Set follow-up reminders. Never leave CRM empty.
5:00 PM
Daily review
Count: calls made, meetings booked, deals moved, proposals sent. Set priorities for tomorrow.
Golden Rules — UK Cold Caller
💡 Ce que contient cet espace dans votre Cockpit
The non-negotiable rules of an effective prospecting day — best windows, traps to avoid, the discipline that separates an average rep from a top performer.
Organisation
Call Counter — Session
Track every call in real time. Reset at start of each session.
📊 Call Counter — Live
📞 Calls made0
✅ Conversations0
📅 Meetings booked0
📄 Proposals sent0
Organisation
Daily Checklist
Your non-negotiables for a productive commercial day in London.
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